Your Authentic Business
Transform your business by creating an Authentic Business Story that inspires the right people.
Your Authentic Business is a unique online training course that shows you how to create a genuine and authentic Business Story that differentiates you from your competitors.
In the course you'll learn how to:
- Define the Purpose & Mission of your work / business
- Explain what you offer that is truly unique
- Deliver your 'Elevator Pitch' and tagline in a simple and powerful way
- Integrate your story into your marketing
As you complete the course you'll start to notice that you are:
- Clearer about the Vision for your work / business
- Clearer about the value you bring to your customers
- More confident about selling and marketing your product / service
The course is created by Justin JG Cooper, a Purpose Coach and Brand Consultant with over 25 years industry experience.
"It exceeded my expectations. It gave me the structure for how to present the business to people so I can promote it properly. It was inspirational, fun, relevant and well-presented.”
Mark W.
“The course was really engaging. I found the questions really helped me to develop my Story step-by-step and gave me real clarity on who I am and what I stand for."
Jacqueline H.
Your Instructor
Justin shares his 30+ years of global and small business strategic marketing expertise and 8+ years of Purpose Coaching knowledge to bring you a unique course showing you how to define what makes your brand authentically unique.